Thursday, November 19, 2009

[News] Formal Launch of Shop and Share Online Auction

I initially didn't plan to blog more about shop and share because I think I posted too many about the same topic already but then I want to push down the article I just posted because the video is crowding the shout box hee.

Anyway, I like how this article is written so it is worth re-posting here.
I like the idea of Angel pursuing dotcom entrepreneurship. Lately, published articles kept on repeating the same story.

I found quite disturbing the report from STIR about the lack of attendance by stars from ABS-CBN. Most of the celebrities who attended the event are from Angel Locsin's and Anne Curtis' old network. Hmmmmm.

Before the article, let me post the picture I got from Photo credit to Noel Orsal.


Credit: Janette Toral, Digital Filipino (Sun Star)
Toral: Shop and share

LAST Saturday night, I attended the launch of Shop and Share ( What caught my attention about this project was finding celebrities Angel Locsin and Anne Curtis taking the lead, and doing so for the purpose of raising funds, to sustain the efforts of helping our countrymen recover from the destruction caused by typhoons Ondoy and Pepeng.

Locsin and Curtis approached more than 50 high-profile celebrity friends to donate valuable items sold through the eBay marketplace worldwide. Payments were processed through Paypal.

The idea was for celebrities to help not just by contributing monetary aid but also by giving up some of their prized collections. One hundred percent of the net sales proceeds will be donated to the Philippine Red Cross. Aside from allocating funds for relief, the Red Cross plans to use the proceeds for rehabilitation works, including the rebuilding of houses and installation of livelihood programs for the millions affected.

Facebook and Twitter were sites used to market the products available through auction. Celebrities who have contributed to this endeavor include Ruffa Gutierrez, Kris Aquino, Kim Chiu, Maxene Magalona, Marian Rivera, Dingdong Dantes, Piolo Pascual, John Lloyd Cruz, Pokwang, and true-to-life Ondoy hero Gerald Anderson. Sports icon Manny Pacquiao is also giving his share to this effort.

Collections available include Kris Aquino’s designer bags, Manny Pacquiao’s authographed gloves, Ogie Alcasid’s Gundam Robot, and even Angel Locsin’s Darna statuette.

Less than a month after its launch, the site generated more than $15,000 worth of sales already.

The whole effort was also made possible with the help of experts, including eBay specialist Eireen Diokno-Bernardo, who is helping to bring the shop to an international eBay audience (that has more than 88 million buyers and sellers).

It is great to see the Philippine National Red Cross getting all the technology and community help it can get. Seeing the likes of Dennis Mendiola,’s chief imagination officer and Red Cross governor, gives bright hope on how the organization can explore its potential further in mobilizing Filipinos to help those who are in need.

Locsin and Curtis’ initiative with Shop and Share shows that anyone with a passion and heart for e-commerce can really make a difference and even a name for themselves.

I won’t be surprised if these two lovely celebrities will become full-fledged online entrepreneurs in the future. I hope they will be known as celebrities-turned-dotcom entrepreneurs.


I also saw this picture being re-posted in various sites but I saw it first at so I am crediting this picture to Malaya.

Philippine National Red Cross (PNRC) Ambassador Anne Curtis, PNRC Secretary General Gwendolyn Pang, PNRC Governor Joanne Zapanta-Andrada, and PNRC Ambassador Angel Locsin share a light moment during the Shop & Share launching at Kamalig Art Gallery. Shop & Share is a project intended for Red Cross’ relief and rehabilitation efforts. (PNA)V3/JCA

It seems I can't help myself looking for more information before publishing this post hee. Here's the video clip of the ShopandShare Presscon from SNN (Showbiz News Ngayon). Many thanks to the uploader, Danceballmonday@YouTube.

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