Wednesday, October 6, 2010

Imortal emerges victorious on its debut

I had expected high numbers for Imortal on its debut in ABS-CBN Primetime.  I am happy to report that Imortal emerged victorious by getting the top spot based on overnight ratings of AGB Nielsen Philippines among Mega Manila households with 15.1% (Grazilda in GMA-7, 11.2%). Imortal also beats rival show, Grazilda, based on overnight survey of Kantar Media/TNS among National households with 34.4% (Grazilda in GMA-7, 22.7%).

Imortal has been a trending topic (ranked 2nd) for 5 days now in Yahoo Philippines.  Imortal was also a trending topic worldwide (ranked 9th) in Twitter last night towards the latter part of its airing of 2nd episode in ABS-CBN.

Angel Locsin and John Lloyd Cruz


We can say that Imortal is the most anticipated and biggest TV series of the year and it exceeded our expectation.  Hope ABS-CBN maintains the high quality till the end of the show.  I am now looking  forward to the explosive chemistry on screen of Angel Locsin as 'Lia Ortega' and John Lloyd Cruz as 'Mateo Rodriguez', which I heard will appear in the story as adults this week.

For the ranking and comparative ratings, check out the rest of the post ....



AGB Nielsen Phils among Mega Manila households

 Primetime Ranking (October 4, Monday):
  1. Imortal (ABS-CBN) - 15.1%
  2. Survivor Philippines Celebrity Showdown (GMA-7) - 13.5%
  3. 24 Oras (GMA-7) - 13.3%
  4. Noah (ABS-CBN) - 13.1%
  5. Ilumina (GMA-7) - 12.7%
  6. Endless Love (GMA-7) - 11.7%
  7. TV Patrol (ABS-CBN) - 11.4%
  8. Magkaribal (ABS-CBN) - 11.3%
  9. Grazilda (GMA-7) - 11.2%
  10. Bantatay (GMA-7) - 8.1%
Primetime Comparative Rating (October 4, Monday):
Bantatay (GMA-7) 8.1%; Kokey@Ako (ABS-CBN) 7.9%
24 Oras (GMA-7) 13.3%; TV Patrol (ABS-CBN) 11.4%
Survivor Philippines Celebrity Showdown (GMA-7) 13.5%; Noah (ABS-CBN) 13.1%
Grazilda (GMA-7) 11.2%; Imortal (ABS-CBN) 15.1%
Ilumina (GMA-7) 12.7%; Magkaribal (ABS-CBN) 11.3%
Endless Love (GMA-7) 11.7%; iDOL (ABS-CBN) 7.6%; Kristine (ABS-CBN) 5.8%
East of Eden (GMA-7) 6.4%; SNN: Showbiz News Ngayon (ABS-CBN) 2.8%


Kantar Media/TNS among National households

Primetime Ranking (October 4, Monday):
  1. Noah (ABS-CBN) - 34.5%
  2. Imortal (ABS-CBN) - 34.4%
  3. TV Patrol (ABS-CBN) - 31.2%
  4. Magkaribal (ABS-CBN) - 24.6%
  5. Survivor Philippines Celebrity Showdown (GMA-7) - 24.4%
  6. Kokey@Ako (ABS-CBN) - 23.4%
  7. 24 Oras (GMA-7) - 23.3%
  8. Grazilda (GMA-7) - 22.7%
  9. Ilumina (GMA-7) - 22.1%
  10. Bantatay (GMA-7) - 19.3%
Primetime Comparative Rating (October 4, Monday):
Kokey@Ako (ABS-CBN) 23.4%; Bantatay (GMA-7) 19.3%
TV Patrol (ABS-CBN) 31.2%; 24 Oras (GMA-7) 23.3%
Noah (ABS-CBN) 34.5%; Survivor Philippines Celebrity Showdown (GMA-7) 24.4%
Imortal (ABS-CBN) 34.4%; Grazilda (GMA-7) 22.7%
Magkaribal (ABS-CBN) 24.6%; iDOL (ABS-CBN) 16.5%; Ilumina (GMA-7) 22.1%
Kristine (ABS-CBN) 12.6%; Endless Love (GMA-7) 16.7%
SNN: Showbiz News Ngayon (ABS-CBN) 7.1%; East of Eden (GMA-7) 9.1%
Bandila (ABS-CBN) 2.9%; Saksi (GMA-7) 5.5%
XXX (ABS-CBN) 2.2%; Music Uplate Live (ABS-CBN) 0.9%; I Witness (GMA-7) 2.6%

Source: PEP

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